# Targeting

- [Key-Value Targeting](/android-integration/advanced/targeting/key-value-targeting.md): Provide key-value targeting information to ad requests
- [User Targeting](/android-integration/advanced/targeting/user-targeting.md): Pass user targeting information to ad requests
- [Content Targeting URL](/android-integration/advanced/targeting/content-targeting-url.md)
- [UTIQ](/android-integration/advanced/targeting/utiq.md)
- [Publisher-Provided IDs (PPID) Automation](/android-integration/advanced/targeting/publisher-provided-ids-ppid-automation.md)
- [Global Placement ID (GPID)](/android-integration/advanced/targeting/global-placement-id-gpid.md)
